Corporate Gifts: An Incentive To Sell
Wednesday, November 7th, 2007Sales driven businesses constantly motivate their sales force with grand incentive schemes, like offering holidays or cash bonuses to their star reps.
However, sales-increasing incentive schemes are not just limited to corporate enterprises. Whatever your business size; employees who regularly deal with your customers could be your sales team in disguise. You just have to motivate them, and using a corporate gift is the ideal way.
A customer about to make a purchase has already bought into your brand. Selling more to that customer is much easier and cheaper than trying to sell from scratch to a cold prospect.
All you need to do is offer your staff an incentive so that they make the effort to sell more for you. Offering well-chosen corporate gifts is a great way to motivate people. There is a multitude available to suit everyone and every budget.Â
Here a just a few ideas where motivating staff with corporate gifts could really enhance your sales:
Beauty industry: A client books a manicure. Maybe they’d like a pedicure too, or a facial? A therapist motivated by incentives could easily sell more treatments to someone who hadn’t considered completely pampering themselves.
Restaurant: Diners order their meal but haven’t asked for any side dishes. An enthused waiter would subtly suggest adding to their dining experience with some carefully chosen additions.
Retail: A shopper asks to try on a pair of jeans. A sales assistant, encouraged by the thought of a classy gift from their employer, may suggest a belt to complement them, and perhaps even matching shoes and a bag.
Motivate your staff, make them feel appreciated, and watch your sales escalate all at the same time by using corporate gifts as incentives.
