Comments on: Promotional Products - Slip-Ups That You Can Avoid

By: Santosh

Santosh — Sat, 22 Nov 2008 17:20:08 +0000

Promotional Candy i think is the Last and the Occassional Offer which can be given on an individual like Festivals
Western Countries have less festivals wen compared to India
And in India every festival marks its own presence and Sweets and Chocolates are the most important part of the Same

By: Danny

Danny — Mon, 17 Nov 2008 09:12:59 +0000

I really like slip up #4. I thought it was a good point you made that the gift should match what that company’s values are. This will help the customer connect his or her promotional item with your company.

By: Ethan

Ethan — Fri, 14 Nov 2008 22:36:50 +0000

Yea food gifts seem a bit weird if you don’t sell or have something to do with food. For instance: Why give away cake when you sell suits? It makes no sense. But if you sold chocolate giving away promotional candy makes sense.

By: Sirius

Sirius — Fri, 14 Nov 2008 22:31:00 +0000

Oli, you are absolutely right and I fully support your opinion! To give away food items makes sense only if one promotes the respective food item. Otherwise, it just goes wrong.
The 5 tips (”slip-ups”), listed above, are very useful and one should read them carefully before attempting a promo campaign. I personally like Slip-up 2 - this is a point that most companies evade to read and think about. Aiming for the new, unconventional, attractive and catchy - this is the key to a successful campaign!

By: Oli

Oli — Thu, 13 Nov 2008 15:59:00 +0000

I would also like to add this: don’t give food items! This is an annoying gift idea from a company, mainly because it is presumptuous, and while it won’t likely make a client angry, it could leave them with a bad image if you send them the wrong thing. Not to mention you could send them something that they are allergic to.

I had a company send me a candy bar once. I hate chocolate.

By: Paula

Paula — Wed, 12 Nov 2008 11:34:19 +0000

I agree with the slip-ups here for the promotional gift items. It really is frustrating when we’re trying to locate, anywhere on the product such as a mug, a phone number or email address on how to contact that certain company. This is a major slip-up or mark down for the company. As suggested by Lex earlier, they should place the contact information on the side or the bottom corner.

By: Santosh

Santosh — Tue, 11 Nov 2008 14:53:19 +0000

In regards to Slip Up 3 : lot of time is needed to meet the requirements of a specific promotional item. If your orders come in too late, there’s a high probability that you won’t get the items on time for the anticipated event.
1) This is a major slip up with upcoming companies where in the desired items are not delivered in time which are also called as Last minute hiccups hence it should be a pre planned event and have to make sure that the product is delivered in time

By: Hammy

Hammy — Tue, 11 Nov 2008 13:37:30 +0000

Yes, using promotional product you can get benefit to your company by clients and other staff with respect to the Slip-Up No. 5. “Giving promotional items that are inappropriate. Of course, if you want to effectively advertise your company, you have to give your clients promotional products that cater to their interests and preference. Otherwise, it’s like talking to your target audience in an entirely different language.” here sounds tend to what you make level or respect to your staff the feedback will same as yours.

By: carlos

carlos — Tue, 11 Nov 2008 06:47:27 +0000

Since a substantial amount of resources is expended in the production of promtional gifts, it is very important to pevent slipups by paying attention to details. Remember that all work good done is wasted if there is a slip-up even a very minor one. Remember that that impression of your company is usually formed by such minor details.

By: Bowman

Bowman — Mon, 10 Nov 2008 16:50:06 +0000

Our company recently was in auto expo, there a teddy bear keyring was distributed by our staff there, i noticed it had nothing representing our company name or logo in it. I was quick to identify the problem & only from the next day we gave the promotional keyrings with our logo in them.