Coffee is one of the top ten favorite drinks in the whole world. It also has a high ranking on the list of antioxidant sources. As coffee is consumed daily not only once but several times, coffee drinkers are assured that they receive the antioxidants needed by their body.
This is probably the reason why a promotional mugs rank high on the list of promotional products. If you were to give a gift, you would naturally choose something that the recipient would love. If you would give a promotional product to a customer, to a business associate or to an employee you would think of something that would be associated with something they like.
And since coffee is a “must drink” for people from all walks of life, a promotional mug would be the best option for a company courting the patronage of clients and the dedication of employees. A sip of coffee would start the day of any individual. This dark, aromatic brew will wake a person up. A sip of coffee from a favorite mug would put a person in a good mood. The sensory experience of sipping the hot aromatic brew, feeling the warmth of the mug and at the same time being charmed by the message or the picture on the promotional mug would offer a respite from bedlam brought about by a busy working day.
A company who has taken careful consideration of the most suitable promotional product would know that offering coffee drinkers a receptacle for their favorite drink would put them in good light. Every time these coffee drinkers take a sip, they will be reminded of the thoughtfulness of the company. Hence, a good customer-company relationship will be created.
Coffee drinkers are known to reach for their mug anytime of day. At home, the promotional mug will remind the user of the company brand. Visitors will notice the mug and take note of the imprinting thus company exposure will be generated.
In the office, promotional mugs will constantly be displayed on top of a desk or carried by the user around the office. The clients and colleagues will become aware of the attractive mug as well as the imprinted company logo and marketing slogan.
Because of the constant need for coffee, the mug may be carried and used anywhere, in the car, on the park, in the gym and just about anywhere. This is a big plus on the company’s goal of creating brand awareness. The company message will be relayed to many people with just a single mug.