Promotional Mouse Mats - Tips and Ideas
A decade ago, who would have thought that a simple mouse mat would be so popular for advertising businesses and for promotional campaigns? Cost-wise, it is considered very effective because it is just in line with the price of a promotional pen. In terms of lifespan, mouse mats are considered long-lasting promotional items. It would take months or even a year before you have to replace your mouse mat with a new one. Aside from its popularity and wide usage among homes and offices, mouse mats are considered to be one of the most effective advertising and promotional gift items because of its size and visibility.
In choosing a promotional product, a key consideration is that the size of the imprinting be large enough to be clearly visible not only by the user but also by the people around him. For promotional mugs, the size of the imprinting can be made large enough to be read but pencils and pens have a small surface area and will need to be stared at in order to be read. This is where mouse mats gain an advantage.
Mouse mats, obviously, have a bigger surface area for you to advertise your company or business. You can write anything you want as long as it would fit the mat and would not spoil the mat design. Company name, logo, website and items for sale - anything can be written on it since it has a wide space available. With the latest technology in printing, you may include complex designs which will add to the look of your mouse mat. Prices will vary according to the design of the mouse mat that you want to order.
Another unique thing which comes with mouse mats is that they can be customised into many shapes instead of the normal rectangle. You can use personalise the mouse mats to more closely reflect your type of business. For instance, an office water supply company could customise the mouse mat in the shape of a water droplet. In the same manner, if your target audience is hospitals or physicians you can have the mouse mat in the shape of a capsule or a tablet.
With these ideas, mouse mats can give a more personal approach to your prospective customers, making them feel of value to you. A creative and strategic mind is what you need in order to optimise and maximise this opportunity of providing your customers a very unique and personal gift.
September 18th, 2008 at 2:31 pm
Thanks for the really really useful information
It was a good description in very simple language and many do not post this type of blogs
Thnx again
September 22nd, 2008 at 5:22 pm
I really agree with you Karamjeet Singh.
The information is really useful and explained it very illustratively.
They have given various ways of promoting the product and I totally agree with them.
September 23rd, 2008 at 1:36 am
I find mousepad most useful as a promotional gift because of its great verstaility and attractive visual appearance. As the aritcle had stated so correctly, explore all kinds of shape instead of just boring rectangle. Disney had some wonderful mickey mouse mad with ears for example.
September 23rd, 2008 at 11:00 am
I fully agree with Carlos.
We all use mouse pads for our daily computing work and if somebody is giving it our free, then I don’t mind it. Infact I might even go back to that store who is giving out free mouse pads as promotional gifts.
September 23rd, 2008 at 1:12 pm
I must say this information is very useful and pretty good. It has got some very creative and imaginative ways of promoting. Like for instance, the shape and color of the mouse pad is a very innovative and useful point in promoting gifts.
September 23rd, 2008 at 1:24 pm
its really useful information to know everyone and its helpful to know those who want to promote the product….
this article given many ways of ideas and tips to promoting a product, so that the company will surely get success…..
September 23rd, 2008 at 3:05 pm
Lot’s of people to use mousepads for our daily work and computer science. if someone him our freedom, then I am not the Spirit. Because then I could maybe even back to the magazine for free mousepads as free gifts to offer.
September 23rd, 2008 at 5:04 pm
Today computers have become one of the most important thing in every ones daily life. Thus by using mouse mats as a promotional product will do a lot in development of any kind of business.
September 26th, 2008 at 7:26 am
Actually, not only mouse mat. You can use others product for promotional gift. So far, i agree that mouse mat really famous in this world todays. Some magazine and comic will give mouse mat as gift when their reach their anniversary or some event comes. I guess its interesting right? They know how to attract their customer and make people buy their product. Its simple. Just give FREE gift. People really love free stuff. Hoho!
September 27th, 2008 at 10:38 am
I must say that this information is very useful and very good. He had some very creative and imaginative ways to promote. Such as the shape and color of the mouse pads is a very innovative and helpful in the promotion of gifts.
September 30th, 2008 at 8:55 am
As I stated in my other comment - sounds good but I thing those are the things of the past. But if you do give them there is one very important thing that has be taken into consideration - their colour.
As we all know most of the people / companies use optical mouses and they do not work well with every colour.
A few years back I got a beautiful Diablo II mat. I could not use it however as my mouse was optical and could not use it on a red mat
so the mat ultimately ended up in the bin - I tried to use it for some time but got only frustrated - my chracter wouldn’t respond to my moves
September 30th, 2008 at 10:52 am
Mouse mats is considered as one of the most popular promotional products because it is a practical item and they get to used often. It is handy , colorful and the logo of your business is really visible since a lot of people do spend a lot of there time in front of there computer. People tend to remember things they get to see often and I think mouse mats is a really a good choice of promotional products nowadays since computers are also rampant in different countries.
September 30th, 2008 at 7:16 pm
Mouse mats are one of the most common product for promotion. Because the cost of production is low and it doesnot involve much time. The company should be quality concsious. so that the promotional product is of good quality. The name of the company should be properly printed highlighting its logo.
October 19th, 2008 at 9:07 pm
Good post. I am looking into these issues on my blog….
October 28th, 2008 at 3:51 am
Really great tips for giving mouse mats as promo gift. I agree with Van too. Actually, I like the point as state at fourth paragraph. From my opinion, customised mouse mats show that you’ve branding yourself not only by providing a great services but from a promotional gifts too.
October 30th, 2008 at 3:04 pm
Promotional mouse pads is another best way to improve the reputation of the company on the software side. Most of the offices are equipped with a PC , which will of course have a mouse pad, so the mouse pads with the logo of the company, with a decent look, will fetch a very good response from the people.
October 31st, 2008 at 6:52 am
Nowadays most mouses do not need a mouse pad to operate. To make sure that a mousepad is used, you have to make sure that is very attractive and unique. Otherwise smost people would not bother as the mousepad simply add clutter to the desk. So again, make sure your mousepad catches the eye and jumps out!
November 7th, 2008 at 3:22 pm
This is the cheapest promotional tool to give away.
Durability and cost effective are the forth most things.
But the only way you can make people use them is the graphics look and design. Think of some stunning shape instead of those decades old rectangular mouse mats.
November 9th, 2008 at 6:28 pm
Promotional mats were popular years ago and actually made a good advertising. But nowadays they are .. not useless, but have a bit less usage. People switch not only to mouses that don’t require a mat, but to tablets that are suited for some special … “mats”. But I think they are something nice to have - I keep my waterfish upon a promotional mouse mat and it suits me well!