Creative Promotional Items: Intelligent Branding
Look beyond everyday promotional items if you want to engage prospective and existing clients on an intellectual level outside the realms of the office. After all, all work and no play is no fun for anyone. So why not associate your logo and business brand with time out and the opportunity for your clients to explore their hidden, creative talents?
You may need a little advice on this, as it is a unique area that you will be tapping into; your exhibition and will therefore draw many more interested attendees than the usual office-themed offerings might:
- Arts and crafts: liquid marker pens in bright fluorescent colours or a coloured pencil sets will bring out the artist in them. Or print your company name on promotional glue sticks, especially near the holiday season, and encourage the spirit of homemade and creative crafts with some quality pvp glue. And wiro-bound notepads are an economical promotional item that will be essential for all those sketches and thought
- Make and mend: items that are invaluable to sewing and fixing range from branded sewing kits with needles and thread to frosted red promotional tape measures, handy rulers and sticky tape dispensers. They’ll be snapped up at conferences and will display your logo proudly.
- Interiors: candle holders in glass encourage your clients to use their creative eye in the home, and you could opt for a stylish transparent gel candle in lemon with subtle but prominent space for your logo to let them experiment with colours and displays in their own living space.
So it’s time to think beyond practical, office and computer-based items. Your customers and clients will appreciate your creative promotional items which, although economical, recognise that your customer base has a creative side. As a result your company name will be taken into the home and seen as a break from work, which can only be beneficial to your company’s image.
Visit www.argonpromo.co.uk to choose some creative promotional items for your clients, or call our expert team on 0870 300 1426 for specialist advice.
August 19th, 2008 at 10:17 pm
Well it is intelligent branding for most small business’s, advertising in almost any other medium is hugely expensive, even direct mail is out of reach for the vast majority of us small guys.
August 30th, 2008 at 12:33 pm
Advertising and branding cost a lot of money- that is why creativity is needed for free or cheap branding opportunities. There are plenty of avenues for promotional and advertising acitviities for free if one looks carefully at the surroundings and environment that we are in.
September 16th, 2008 at 7:59 pm
What are the top three business opportunities available in the UK at the moment, with the credit crunch I do not want a big outlay or ongoing overheads but would like something a bit different
September 17th, 2008 at 4:18 pm
When you decide to promote your brand, you will also try to find a way which suit it the best, and would have the effect on the targeted group you wish. You have to common sence and inteligence in the same time. On a concert a promotional pen wont have much use. But the same time a lanyard might be a good choice.
September 23rd, 2008 at 2:22 pm
Promotional gifts can be a very creative area of advertising, and as long as your company logo, name and website are included somewhere prominent you can experiment with some different and original items.
This is especially important if you are on a small budget. For example I recently attended a regional festival, where a small local company had handmade lots of mini promotional candles with the company logo stamped in the side – not fancy but everyone was snapping them up so it was very effective and at relatively low cost to the business.
September 24th, 2008 at 7:28 am
its true that Advertising and branding cost a lot of money. but the point to be noted is that how much effective and efficient it can be in promoting the items it is indended to do . it depends upon the creativity and imagination. simple things can be very effective some times.
September 28th, 2008 at 5:04 pm
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September 30th, 2008 at 12:24 pm
Advertising and promoting is indeed very expensive. But if you do it the right way then you might be very successful and earn allot of money. You also have to be well creative so you will get attention.
October 4th, 2008 at 5:55 am
Your site regarding Creative Promotional Items: Intelligent Branding looks very interesting to me. I found it doing a search for advertising promotional item.
November 27th, 2008 at 10:53 pm
Nice Site layout for your blog. I am looking forward to reading more from you.
December 23rd, 2008 at 5:04 pm
Nice Article. Keep up The Good work.
Thanks for the information!!
January 9th, 2009 at 7:29 am
Definitely news worthy. I am going to link to you in my blog….
March 15th, 2009 at 9:02 am
Hi nice post, i have come across your site once before when searching for something so i was just wondering something. I love your theme, would it happen to be a free one i can download, or is it a custom one you had made? In a few weeks i will be launching my own site, i’m not great with designs but i really like the style of your site so it would be cool if i could find (or pay for) something with a similar look.
Thanks!
March 18th, 2009 at 3:26 pm
Hi Jarred
Argon Promotions is a copywrite site and should not be copied in any shape or form.
February 13th, 2010 at 4:33 pm
I believe promotional items do work as they’ve been used for years. I think their effectiveness does boil down to the gift recipient and the actual product you choose. I guess promotional advertsing is just one method though but it does offer a kind of tangibility that others types of marketing cannot offer.
March 11th, 2010 at 8:07 pm
I believe promotional items do work as they’ve been used for years. I think tyeir effectiveness does boil down to 6he gift recipient and the actual product you choose. I guess promotional advertsing is just one method though but it does offer a kind of tangibility that others types of marketing cannot offer.;
May 12th, 2010 at 8:14 am
A little creativity goes a long way with promotional products and you can be creative and send promotional items that will grab the attention of your prospect.
August 20th, 2010 at 8:57 am
While we are discussing about topics relevant to Argonpromo Blog | Promotional Products | Promotional Gifts Blog » Blog Archive » Creative Promotional Items: Intelligent Branding, Promotional merchandise does not end with giveaways to potential clients; corporate clothing is also an important point to consider. Corporate clothing really does add some grace to your corporate identity.