Argon Promotional Products and Promotional Gifts. » Promotional Gifts

There is an incredible variety of promotional merchandise available which can sometimes leave customers confused as to what promotional item is right for them. If you have never purchased promotional items before, how do you know which product to choose? A good idea is to start by selecting a product that is commonly used and is required by almost everyone- pens!

Promotional pens are ideal for someone who wants to buy some promotional merchandise but who isn’t sure where to start. There is a wide selection to choose from and you can be incredibly creative when it comes  to the design you choose for your pen. You can choose what promotional message you want to add to your pen- try adding just the company name and website and see how how many customers are directed to your site. Alternatively add the phone number and see how many customers call you direct!

No matter what your marketing budget, there will be a promotional pen to suit your requirements. From premium pens for high spending customers to budget pens for exhibitions and events, there will be a pen for you! Pens are used on a day to day basis making them an ideal promotional giveaway as your logo will be seen several times a day- every time the pen is used. In addition to this people pass pens on to work colleagues and friends giving you increased brand awareness.

Promotional pens are ideal for trade shows and exhibitions- with exhibition season coming up, now is a great time to purchase some pens with your logo and branding on. They are great to give away at shows as they are portable and practical.

Have a look at our range of pens today and find one thats right for you!

Promotional umbrellas are a popular promotional item largely due to the need, almost universally, for umbrellas. There are approximately 60 million golfers and over 30,000 golf courses in the world. All these people potentially need an umbrella so why not give them a golf umbrella branded with your company name and logo?

The beauty of golf umbrellas is that although they are an expensive item to produce and give away to customers, if they are good quality, they will be used by the customer for a lifetime, giving your brand increased exposure over promotional items such as pens and sticky notes which have a limited shelf life.

Promotional umbrellas are also ideal for companies looking to spread their marketing message as they are designed to be a mobile item. This means your logo will be seen by lots of potential customers in addition to the person who uses the umbrella. The umbrella is a very practical item particularly if you consider the weather in the UK!

Make sure that when you select your promotional umbrella, that you choose a good quality product made from a durable material so that it will last. The cost for this item may be quite high but when you consider how long it will be used for and how often, the costs will become relative to the promotion of your marketing message.

If the services and products you sell are classed as “high end” or luxurious, giving away a high quality promotional product is ideal as it helps the potential customer to perceive you as a good quality company to work with- there is no point giving these customers a cheap giveaway, if fact- it may do more harm than good.

We have a wide range of high quality promotional umbrellas available at competitive prices- visit our website for further details.

Have you ever been given a promotional stress ball after a particularly bad day in work?! These items are proven to take the stress away with a quick squeeze, pull, stretch or throw (at the nearest wall!). The design of the stress ball has come a long way and can now be produced in a wide range of shapes and sizes.

With such a wide range available, it is easy to find a promotional stress ball to suit your branding and logo as well as your products or services. From trains to cars to telephones to food, there is a stress toy to suit everyone!

For seasonal promotions, stress toys are even better with a wide range of Halloween and Christmas related items on our website. Customers appreciate a promotional product that is a bit more “fun” during holiday seasons so why not give them a witch shaped stress toy to celebrate Halloween or a Father Christmas shaped toy to wish them a merry Christmas. With easter coming up, have a look at our range of “egg” themed stress toys!

Promotional stress balls are often kept on a desk increasing the opportunities for your brand and logo to be seen again and again promoting your company and its products and services. Cost effective and eye catching, stress items really are one of the best promotional products around!

To see our full range of stress balls and toys visit our website today

It is important in the current economic climate, to look for the best and most cost effective way to promote your company. You can’t stop your marketing activity altogether as this means you won’t gain any new business but at the same time, you need to look for ways to spread your message at less cost.

Printed sticky notes are an ideal marketing tool for companies looking to save money as they are a guaranteed way for your message to be seen at least 50 times per sticky note pad. This is because there are 50 sheets per pad, all branded with your company logo and message. Think how many times you come back to your desk at work and someone has left you a sticky note message- it could be your brand appearing on desks throughout the country!

Printed sticky notes are an extremely versatile and practical promotional item. They are available in a wide range of eye catching colours guaranteed to grab your customers attention. In addition to this they come in different shapes and sizes making them even more flexible. You can really use your imagination when it comes to customising your sticky notes and with a more than adequate print space for your branding and logo, your marketing message will appear clearly in front of potential customers.

Why not send your printed sticky notes out to customers in a pack? A printed pen or pencil would compliment a sticky note perfectly and show your customers that you are a professional company. Both items are also useful and likely to stay on someones desk giving you increased brand exposure.

Have a look at our website today to see our range of printed sticky notes and stationary.

Promotional USB drives are a popular and re-usable promotional item. They are both practical and stylish guaranteeing a positive reaction from anyone who receives one as a gift.

In order to create an effective promotional item, you must consider your target audience and what will be important to them. Anything that is technology based will be a gift of high value in the customers mind. Giving them a promotional USB drive as a gift will help them to perceive your company and brand as high value as well. This means if you are trying to encourage your customers to see you as a good quality company, this is the promotional item for you!

The USB can be used even more effectively as a marketing tool if you include information on your company on the USB itself as well as branding it with your logo and company name. Company catalogues and brochures can be included on the USB so that when a customer uses the product, the brochures will automatically open on their computer for them to view.

Allowing customers to also store their own information on the flash drive will ensure they keep the item and are exposed to your brand on a regular basis. Today technology is used by everyone and most people use a computer. Having a product which can store computer files remotely is required by a lot of people. A promotional USB drive is ideal for this task as it is small and compact allowing easy storage and movement of files from one computer to another.

Visit our website today and have a look at our selection of USB drives. We have lots to choose from whatever your budget and our experienced sales team will be able to guide you through the process from start to finish.

Promotional coasters are an incredibly popular promotional item with the versatility to be used at home as well as in an office or workplace. Anywhere there is a table, a coaster is required making them a great item to promote your company name and message to a big target audience.

Coasters are available in a wide range of sizes, shapes and materials making them a great product if you really want to customise them to fit your branding. Most coasters can be found on the internet where you can see the amount available and also the amount of companies that sell them! With so much variety on the web, its an ideal place for you to find the right one for you.

To be a successful business, it is important to make sure you effectively promote your product or service across various marketing mediums. In order to do this, you need to think about the budget you have to spend and the target audience you are trying to reach. Even with a small promotional item, it is vital that these points are considered so that your promotional coaster meets the objective of your marketing plan.

For example if your marketing campaign is targeted at adults, your coaster should reflect this- adults want an item they can use, not something that is a novelty item. Therefore the design of your coaster should be simple and durable. Similarly if the item is going to be used in an office or workplace, it needs to have a professional design and finish.

For a younger target audience, you might want something that is a bit more fun. The shape of the coaster can play an important role in this- choosing an unusual or bespoke shape will appeal to younger people and help your brand to stand out.

Ensuring you choose the correct promotional coaster for the target audience you want to attract will guarantee a successful marketing campaign.

With stiff competition from every quarter, corporate houses and businesses are figuring out new marketing approaches to garner and to reach out to prospective customers. Print ads, audio visual ads and online ads definitely help businesses to promote themselves. However, a small gesture like giving out promotional gifts helps enterprises to get closer to their target audience and imprint their brand in the minds of the general public.

Brand awareness, the main aim of any advertising campaign or marketing strategy helps business ventures, big or small to be recognized by a large number of people. Promoting your company or business bluntly through advertisements will get you customers but doing it with promotional products gets you more customers. The recipients of the gifts will reciprocate your gesture by buying your products and becoming your endorsers.

Recognizing the target group of your company and marketing your products/brand/services to them helps you in amassing profits. Select promotional gifts that suit your target band. The item you distribute to the public must enhance your brand visibility and be useful too. Choose durable products that last for a longer period over the attractive and short-lived ones. Your chosen giveaways should remind your customers and the prospective ones of your brand/product.

You can give away items like promotional mugs, t-shirts, keyrings, calendars, notepads, caps, bags, fridge magnets, ice scrapers and pens, etc. Posters, leaflets and pamphlets are also distributed as gifts. Fun items like frisbees and foam hands are also used for promoting a brand. It is imperative to have your company’s logo, name, slogan and colour scheme on the body of the products.

They can be distributed to people at exhibition venues and crowded places like malls. You can enter into an understanding with the nearby radio station and give away these gifts as prizes, for trivia contests organized by the radio stations. You can sponsor community and sports events and distribute your giveaways as rewards. You can even give out these items for a fund raising event.

Dubbed as cost-effective marketing tools, these are known to suit any kind of budget. Being economical they are chosen by many companies and individuals to market their products/services along with traditional methods of marketing. The promotional gifts can range from a simple pen to Mp3 players. Irrespective of the gift you give, you are assured of greater prospects and better profits with this simple and innovative marketing move.

With the global recession in full swing, marketing spends have drastically been cut and everybody is having a tough time reallocating resources for their branding campaigns. The approach now is more on selective and focused marketing rather than a broad based random advertising campaign. So the more expensive promotional campaigns are now being given the pass in favour of low budget, low profile advertising and promotional gifts are making their presence felt in helping a brand really stand out.

Some very good products like desk sets and other attractive corporate gifts are at hand to ensure that even your low budget campaign, when directed at the right people can pay you very good dividends. Moreover, the perceived value of some of the products available permits them to automatically qualify as top end gifts and this is of great benefit in times like these, when the economy is slow and every penny counts. It means that you get more for less and as far as the customer is concerned, he is also happy to receive them thanks to his enhanced perception of such items.

This perceived value of a promotional gift gets a big fillip if you can match it with the utility requirement of the recipient, meaning the customer would have anyways purchased the item if it were not gifted to him by you. You can imagine the gratitude and recollection for your brand in such a situation and this becomes a classic case of making the best use of your available resources to come out with a win-win for everybody.
Other promotional gifts include business bags and luggage and these are again perceived to be of high value, especially the branded ones. For a corporate professional, they are always welcome and are worth pursuing. Some other luxurious items are Waterman pens and watches and these have always been well received. They have high price tags and can be given to only your premium customers. In terms of perceived value, another item that comes to mind is branded golf luggage, though this is not something that is often distributed due to its specific function. Silver plated gifts also make for excellent corporate givaways as they have an exclusive feel about them.

It is thus clear that it is not always necessary to only go for big bang advertising blasts and splurge a lot of money in the process. Knowing the customer’s preference and adapting your purchase of promotional gifts can possibly give even better results than the traditional form of advertising. A freeze or cut on ad spend is not therefore a bad thing after all. It forces you to come out with out of the box ideas and use your resources in the best manner possible and if at the end of it you are successful, then you would have done your job as a responsible company employee.

As items that display the logo of your company, promotional gifts can do wonders, particularly in the realm of marketing. Apart from this, these can bring a number of benefits for the company that will improve the bottom line. Here are a few reasons why you should include promotional gifts in your company’s annual budget:

1. Promotional gifts are a great vehicle for increasing brand awareness as well as customer recall. Giving away these items is an ingenious way of constantly keeping your company’s logo right in front of your customers’ eyes, thus leaving a lasting impression in their minds. A useful and tasteful gift that they associate with your company will surely be remembered especially when the time comes that they need your products and services.

2. They can enhance the image of your company. When you give your customers something for free, they would immediately associate the act of kindness and thoughtfulness with your company. Every time the item is used, it will further build the goodwill that you have established.

3. They help you introduce your business and its products and services to people, especially to potential markets. By making your logo more visible to the public, such as on the back part of shirts or the canopies of umbrellas, you’ll boost the exposure of your company to the world. Moreover, gifts that are frequently seen by people like organizers and desk calendars will certainly be a non-stop reminder of your company.

4. They will help you gain back your lost customers. If you send them a little token, it’s the same way as telling them to come back.

5. They are a way by which you can announce the changes happening in your business. By using customised items such as a mug or a shirt with your company logo, you can market your products or advertise your newly opened branches. Promotional gifts can serve as your little portable billboards.

6. Used as incentives, they can raise your employees’ morale and work motivation. Employees general thrive on the appreciation and recognition of their efforts. By presenting them with gifts, they will get inspired to work hence productivity will increase.

7. Useful and memorable promotional gifts can help raise tradeshow responses. Studies show that promotional free gifts will attract more people to your booth and thus generate tradeshow traffic. Sending out gifts before the tradeshow starts is sure to double your targeted traffic. More booth visitors translate to a bigger network of sales leads.

Conference goodie bags are treats that most conference attendees look forward to. It has been a tradition for conference speakers and sponsors to contribute different items to a goodie bag. If you are a major sponsor and you are given the chance to contribute towards the contents of a goodie bag, you are handed the opportunity to promote your products and services. This is a tested and cost effective method of advertisement for the company. And as such you have to make sure that conference attendees will value your promotional gift. A conference goodie bag would contain various items from sponsor companies. Because of this you have to make sure that your chosen item would stand out. Your giveaway gift should be both useful and attractive because recipients would naturally junk all items that they find not useful and keep only those that they like and need.

So how do you make sure that your chosen promotional gift is worth keeping? Below are some pointers that could help you in making the right choice.

• Know your Target Audience:
Generic or common products will do as trade show giveaways but conferences and seminars have attendees sharing a common field of interest. For your giveaway to be appreciated, you have to make sure that the items will attract and be useful to the recipients. You can do this by spending some time to research the kind of people attending the conference. In so doing you can be sure that your contribution to the goodie bag will be well appreciated.

• Stretch your Budget:
Your promotional gift will serve as your ambassador and as such should be a quality product - it has to last a long time to serve its purpose of promoting your company. On the other hand it must be affordable so as not to hurt the company economically.

• Go for the Fun Factor When in Doubt:
Conference attendees are there mainly to learn. To break the monotony you could provide them with entertainment by giving fun products such as yo-yos or slide puzzles. Your Company will surely standout and gain enormous recognition.

• Choose an Eye Catching Design:
Before making your choice of product, take time to search what is available on the website, there is plenty to choose from and when you have selected your promotional gift make sure that your Company logo and message is clearly displayed on the item. An eye catching logo will give you that added brand recall every time your gift is used. That, in turn, will benefit your business products and services.