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Archive for the ‘Childrens Promotional Merchandise’ Category

Promotional gifts for Kids!

Wednesday, February 29th, 2012

Our ‘Childrens promotional gifts‘ section has been updated! We have revised our range of promotional gifts aimed at kids and hand-picked a selection of brand new items that children will keep and play with for years to come. Childrens promotional gifts make up a small section in the industry but there are some great products out there and they are great for aiming at institutions such as a schools or sports clubs.

Art setOur brand new range features products for creative young minds - the ‘Art set with paints’ will keep the young van Goghs busy for hours. This fun art set is ideal for schools and after school club events and your budget is safe as prices start as low as £0.96 per unit! We will also print your logo onto the package (up to full colour available on request).

Promotional sports whistleKeeping fit and healthy at a young age is important and this is being recognised more and more these days. Kids are always out playing sports with their friends at school and at clubs. The ‘Sport whistle’ is great for those budding referees! It is available in 6 eye catching colours and better yet your logo is printed directly onto the side. This is a great bulk buy promotional item to hand out to the masses as prices are low… only £0.32 per unit!

Promotional sports whistleToys and children have always been a match made in heaven! Our updated childrens range includes a take on a retro classic from the 1940’s. The ‘Rainbow spring’ is a great low cost item that has the novelty factor to generate interest. Your logo is printed directly onto the item and each product is individually boxed.

Children’s promotional merchandise…a wise investment

Wednesday, June 8th, 2011

Promotional merchandise is intended to reach a certain demographic when it comes to targeting an audience, in most cases a huge amount of research goes into how to reach a target audience and the positives of choosing a specific audience. As an example, an established mens shaver company such as Gillette are bringing out a new razor which is better than the previous one in the market place. The intended audience for this promotional campaign will be men above a certain age. A great demographic to tap into is children, they have real purchasing power as they influence their parents buying decisions and they will one day be adult consumers themselves. With this in mind, there are lots of childrens promotional merchandise available on the market.

There are many products that can reach a younger target audience. Children go to school so they need equipment and stationary each year. Pencil cases are a great choice, they are useful items that are on view in every lesson to everyone around. Promotional stationary is also a great item as it will be used daily and will build brand recognition. When this recognition is created, the advantages of reaching a younger audience will come into play.

Pester power- parents today will buy more for their children due to dual incomes and smaller family sizes and they are put under pressure when their children want something that appeals to them.

Brand recognition- Children will eventually grow up so one day they will be an adult consumer with cash to spend. If brand recognition is created at an early age then the brand will be seen as trusted and established some years down the line.

All these advantages make childrens promotional merchandise a great seller and a wise investment for any brand promotion.